We are in the business of better.

Your brand’s future is not set in stone – now is the time to shape it. Our brand consulting specialists will be at your side every step of the way, guiding you as you move forward. With over 25 years of experience, our strict “no nonsense” consulting policy will ensure that your business will change for the better.

Tools

Research & analysis
Core story workshops
Personas
Target groups
Customer journey
Touchpoint analysis
Insights

We believe that sharing insights, research and knowledge makes our jobs easier and success more likely. As technology changes rapidly and science improves, we will continue to add, update, and improve content.

Trend Reports & Surveys

Trend Report Employer Branding

// 20 years of Employer Branding in Germany – the bottom line // survey: analysis of 20 leading companies in High Tech, IT, engineering  // Best Practices, trends // March 2022

Trend Report Readability

// Language and readability in B2B and B2C // survey, Flesch-index, target group segmentation // September 2021

Trend Report Amazon

// The journey from online-shop to digital ecosystem // How to benefit as a brand from the Amazon ecosystem, programmatic advertising, brand platform // July 2021

Trend Report Healthcare

// Healthcare in a state of flux – Covid and the state of digitalization // qualitative survey, buying behavior and customer motivation // January 2021

Trend Report Mobility – Preview

// Qualitative survey – how to benefit from a fast-changing consumer mindset // Bike Boom, E-mobility: Consumer Experience, Customer Journey, Insights // September 2022

svenka bold

Hundertwasserallee 7
64372 Ober-Ramstadt
near Darmstadt

​​Phone:+49 6154 8309 822
​E-Mail: hellofuture@svenkabold.de

© 2021 svenka bold GmbH & Co. KG